United Masters

I served as Designer on a series of UnitedMasters visuals supporting independent artists—building social graphics, CTAs like “Drop Your Video,” playlist covers, and data-led infographics (inspired by industry reports) to communicate ownership and opportunity on the platform. The work extended the brand’s pro-independence narrative across social and product touchpoints.

Key points

• Designer on a suite of social and product visuals for UnitedMasters—an independent-artist platform and label alternative.
• Created campaign graphics and CTAs (e.g., “Make a Prediction,” “Drop Your Video”), playlist art, and data-driven infographics referencing industry reports to highlight independence and ownership.
• Developed “independent artist” identity pieces (e.g., “Independent-artist”, “Independent-art-only,” “99%,” “Less than 5 percent,” “Nielsen Report” motifs) for use across social and in-app surfaces.