Sol Controller 2

I provided Art Direction for rapper Superbad Solace’s album Sol Controller 2. The project was led by the Creative Direction of ReggieKnow, a cultural figure and advertising veteran whose influence has been recognized by Complex as “paving the way” for Kanye West and Virgil Abloh. My role included creating the package design and album rollout social graphics, incorporating fashion-inspired elements from Japanese menswear magazine 2nd while also reflecting hip-hop’s deep connection to Ralph Lauren. The rollout was featured primarily on Instagram, where the visuals helped build anticipation and engagement for the project’s release.

Sol Controller 2
Sol Controller 2
Sol Controller 2
Sol Controller 2
Sol Controller 2
Sol Controller 2
Sol Controller 2
Sol Controller 2
Sol Controller 2

Key points

  • Provided Art Direction for rapper Superbad Solace’s album Sol Controller 2.
  • Worked under the Creative Direction of ReggieKnow, a cultural figure and advertising veteran whose work has been described by Complex as “paving the way” for Kanye West and Virgil Abloh.
  • Created the package design and album rollout social graphics, incorporating fashion-inspired elements from Japanese menswear magazine 2nd and reflecting hip-hop’s longstanding connection to Ralph Lauren, with the rollout featured primarily on Instagram to build anticipation and engagement around the release.
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